What is product sheets multiposting (PSM) ? - eCommerce & retail

Definition of Product Sheets Multiposting (PSM):

Product sheets multiposting refers to the practice of distributing and posting standardized product information sheets across multiple offline or online platforms, marketplaces, or advertising channels simultaneously.

This process is crucial for businesses that sell their products through various online outlets and need to ensure that their product data is consistent, accurate, and up-to-date across all channels.

The primary goal is to streamline the management of product listings, save time, and reduce the risk of discrepancies in product information that can lead to customer confusion or dissatisfaction.Here are some key aspects of product sheets multiposting:

- Standardization of Product Information: Product sheets contain detailed information about each product, including descriptions, specifications, pricing, images, and other relevant details. Multiposting ensures that this information is standardized across all platforms, providing a consistent shopping experience for customers.

- Efficiency and Time-Saving: By automating the process of posting product sheets to multiple channels, businesses can significantly reduce the manual effort and time required to manage product listings individually on each platform.

- Improved Accuracy: Automated multiposting tools often include validation features that ensure the accuracy of product information before it is posted, reducing the risk of errors that can occur with manual data entry.

- Enhanced Visibility and Reach: Multiposting product sheets across various platforms increases the visibility of products to a broader audience, potentially leading to increased sales and market penetration.

- Easy Updates and Management: When product information changes (e.g., price updates, new product features, stock levels), multiposting tools allow for quick updates across all platforms simultaneously, ensuring that customers always have access to the most current information.Businesses may use specialized software solutions for product sheets multiposting, which integrate with various e-commerce platforms and marketplaces to automate the distribution of product information.

This approach is particularly beneficial for e-commerce businesses that operate on multiple fronts, including their own websites, marketplaces like Amazon and eBay, and social media channels.##Product sheets Multiposting with Katalog.world

Thanks to Katalog.world, you can easily distribute your product sheets and therefore your products on various ecosystems. Whether they are ecommerce or not.

You can distribute your products on all the ecommerce CMS on the market, on marketplaces and on social networks. A

ll with one objective in mind: to sell more, everywhere and save time while remaining focused on your business.

What is the difference between classic feed management and the product multiposting solution offered by Katalog.world?

Definition of feed management: Feed management, also known as product feed management, refers to the process of creating, optimizing, and maintaining data feeds that contain detailed information about a company's products.

These product feeds are typically used to power online sales channels such as e-commerce websites, price comparison engines, marketplaces, etc.

Product feed management often involves structuring product data in a way that makes it compatible with the specific requirements of each sales channel.

This can include information such as the product name, description, images, prices, availability, technical attributes, etc.

Typical tasks in product feed management include data normalization, updating prices and availability, optimizing product descriptions for SEO, managing product variations, synchronizing data across different sales channels, and monitoring product performance.And what about

Katalog.world in all this?

Our tools do all of this, and in addition, allow you to create the data, while a traditional feed management tool would require an already structured data source. Often your e-commerce platform or your database.

That's why we talk about product multiposting.

Because we include the additional layer at the origin of it all. The creation of product content.

Thanks to our tools, it becomes possible with a single tool, from a barcode (GTIN, so from a simple inventory), to create an effective product sheet (with photos, descriptions, features, etc.), to modify it, and then to distribute it everywhere, on marketplaces, your e-commerce site, in your POS system.

Katalog.world thus becomes the best ally for merchants and e-merchants to manage their product catalog in a simple and efficient way.

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